raise  it

Three acts. One arc.

Media executive, keynote speaker, and founder of Raise Women. Angelica Rosas McDaniel turns decades of building shows, companies and communities into stories that inspire a crowd, from colleges to women's groups to C-Level Suites.

She took a CBS daytime lineup that had been on air for decades and increased ratings to their highest levels in years. She built an unscripted production unit from scratch at Hearst. And she's ready to elevate how your audience sees their own potential.

Signature Speeches: The Three-Act Series

Every good story has three acts. Angelica's is no different.

Act 1: Own who you are. Unapologetically, loudly, too much and proud of it. Act 2: Greenlight your own life the way Hollywood greenlights a film — deliberately, strategically, with a real plan instead of a wish. Act 3: Once you've made it, don't just take the credit. Raise it forward and help executive produce somebody else's breakout.

That's the arc behind every talk Angelica gives: nearly three decades in entertainment turned into a practical, funny, unflinchingly honest framework for keynotes, fireside chats, women's retreats, corporate conferences and panels to empower an audience.

And because her stories come straight from behind Hollywood's curtain (casting rooms, boardrooms, edit bays, and the moments that never make the press release) audiences don't just walk away with a lesson. They walk away with a story they'll be retelling for years, and a clear next step they can act on before they even leave the room.

Too Much Is the Point: How the Traits That Get You Labeled Become the Traits That Get You Paid

You've been called too ambitious. Too outspoken. Too confident. Too much. And every time, what they really meant was: shrink. Here's the truth nobody tells you — the traits that get you labeled "too much" are usually the exact traits producing your best results.

Hollywood Executive Angelica Rosas McDaniel is the former Head of Daytime Television at CBS, America's #1 network, and has spent almost three decades being told to be a little less... herself. In this talk, she shares a simple framework born from a career spent in entertainment edit bays teaching audiences how to tell the difference between feedback that sharpens them and feedback that just makes someone else comfortable.

LEARNING OBJECTIVES:

  • Learn the "Too Much Test,” a simple framework for telling a craft note from a comfort note in real time

  • Understand why the traits most often labeled "too much" are frequently the traits responsible for your biggest wins

  • Leave with one concrete action to take in the next 24 hours to stop editing yourself down

Greenlight Your Life: How to Get Your Dreams Made

Achieving your biggest dreams starts with a reality check: nobody's coming to rescue you, there's no such thing as an overnight success, and the person who cares most about your success is you. That's actually good news, because it means you're the one in control. You're in the director's chair. If you don't like the ending, you can rewrite it.

Hollywood Executive Angelica Rosas McDaniel is the former Head of Daytime Television at CBS, America's #1 network, responsible for a lineup watched by 34+ million viewers a week. She's walked the red carpet, she's won the Emmys, and she's spent a career deciding which projects get made and which get shelved. In this talk, she pulls back the curtain on the real five-step process a project has to survive to get greenlit in Hollywood, and shows audiences how to run their own dreams, careers, and lives through that exact same process.

LEARNING OBJECTIVES:

  • Learn the five-step Hollywood greenlight process (write your pitch, assemble your team, know your worth, take the meeting even scared, greenlight yourself) and how to apply it to a real goal in your own life

  • Understand why there's no such thing as an overnight success, in Hollywood or anywhere else, and why that's actually good news

  • Leave with one concrete action, a real pitch for your own life, to take in the next 24 hours

Raise It Forward: Why Mentorship Isn't Enough, and What Sponsorship Actually Costs You

We've all heard the stats. Women earn less than men for the same work. A tiny fraction of Fortune 500 CEOs are women. And at the current rate of change, the World Economic Forum estimates full gender parity is still 123 years away globally — 89 years even in North America, the region closest to closing the gap. But there's a shortcut, one that any single person in the room can start using today, no policy change required.

Hollywood Executive and Raise Women founder Angelica Rosas McDaniel argues that most of us think mentorship is the finish line, when it's actually just the starting point. The real accelerant is sponsorship: spending your own credibility on somebody who isn't even in the room to see it happen. In this talk, she draws a sharp line between advice and advocacy, reveals the exact recipe of professional, personal, and cultural knowledge that makes you exactly the sponsor somebody out there needs, and shows audiences how one small, costly action can change the entire course of somebody's career, including possibly their own.

LEARNING OBJECTIVES:

  • Learn the difference between mentorship and sponsorship, and why sponsorship is the higher-leverage move most people skip

  • Identify your own edge: the unique combination of professional, personal, and cultural knowledge only you can offer

  • Leave with one concrete action to identify and sponsor a mentee, or find a sponsor for yourself, within 24 hours

Invite Angelica to Speak

Speaking Testimonials

“Angelica is a force of nature.  She brings incredible energy to everything she touches. She has a non-stop creative mind and is never afraid to think big."
— Nina Tassler, Co-founder Patma Productions & Former Chairwoman, CBS Entertainment

"Angelica is a natural, dynamic speaker! We invited her as our keynote speaker at the Latinas in Tech conference to discuss her experience as a Latinx leader who has overcome adversity to succeed.  Her positive energy, relatable stories and willingness to offer feedback made her a standout at our conference. Her motivational style connected with attendees so much, we booked her for another event a few months later."
— Luke Mocke, CEO, Fairstream

“If I had to describe Angelica as a speaker, I would quote the great Russell Crowe in saying: "Are you not entertained?!" Her career in Hollywood is nothing short of fascinating. The show-biz stories made me pay attention, and then I walked away surprised by how much I learned about myself.”
— Helena Bowen, TED/TEDx Speechwriter

“Angelica shines a powerful light on others, which ignites their unique gifts and talents. She is a beacon of strength, intelligence and fairness; which allows her to be the type of leader and mentor that is powerfully changing the narrative for women."
— Andrea Quinn, Founder, The Quinn Essentials Women's Empowerment Workshop

"Angelica is exactly the kind of speaker you want on your stage or screen—warm, funny, present, alive, and passionate about her message. She offers rare insights that will leave your audience feeling uplifted, inspired, and compelled to take action. She’s a total rockstar.”
— Ben Pelteson, Fearless Communicators

“Angelica is the best motivational prescription for anyone who needs to get focused and excited about their potential. Her energy and charisma make her unforgettable, but what stays with you is how she turns her own hardest moments into a story you can actually use in yours. She inspires us to be bold, seize the moment, and remember we can achieve far more than we dream.” 
— Ferrell Marshall, Award-winning Actor & Artist